Public Relations

The media landscape has changed in Malaysia, and public relations today is about so much more than standard press releases and media relationships. Now, it’s about driving value for your business with great storytelling and data, and providing value to journalists who are inundated with pitches and event invites.

With our strategic approach and in-depth knowledge of the Malaysia market, we will help you to build your reputation, increase awareness of your brand, and create thought leaders out of your C-suite. Our aim is to have the media coming to you for expert commentary and insight. That’s the value that matters.

Public Relations

The media landscape has changed in Malaysia, and public relations today is about so much more than standard press releases and media relationships. Now, it’s about driving value for your business with great storytelling and data, and providing value to journalists who are inundated with pitches and event invites.

With our strategic approach and in-depth knowledge of the Malaysia market, we will help you to build your reputation, increase awareness of your brand, and create thought leaders out of your C-suite. Our aim is to have the media coming to you for expert commentary and insight. That’s the value that matters.

Click the thumbnails on your right to explore our PR success stories >>

How we do it

Every client is different, and we take a bespoke approach to each PR plan depending on your unique needs. However, here’s an overview of how we spread your message, helping you to reach more customers and generate awareness and sales:
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Step 1: Kick-off Meeting

To align on your business objectives and goals. We also ask for any other details you can share to help us build our strategy and support you.

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Step 2: Strategy & Messaging

This is where we build out your strategy and align your key messages and narrative for various audiences.
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Step 3: Storybank

We’ll identify & plan newsjacking opportunities and create a timeline of events and pitches for key media.
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Step 4: Crisis Planning

If your strategy includes crisis comms, this is when we start planning.
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Step 5: Press Releases & Content

If your scope includes content, we create what you need. This could be specific releases, as well as blogs, thought leadership, social content, or large reports.
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Step 6: Pitch to Media

We connect with journalists, media friends, influencers, and push our campaigns and releases with a targeted and bespoke approach.
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Step 7: Measure & Review

We do this constantly, to make sure what we are pitching is landing, and that your key message is getting across.

Contact Us

Have a question or just want to know more?

Malaysia

A: Jalan Bangsar, KL Eco City, 59200
E: [email protected]

Singapore

A: 41 Craig Rd, Singapore 089679
P: +65 6221 7239
E: [email protected]

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